Latest SEO News

China to tighten ecommerce regulations, line launches its own mobile payment system - 2 hours ago

Thursday, March 12, 2015, 16:55:15 GMT by Elin Box

12 March 2015 - Global Marketing News China to tighten ecommerce regulations The Chinese government has announced plans to introduce stricter regulations around ecommerce in the country. The new rules would target counterfeit products, which are a widespread problem on many Chinese ecommerce platforms. A recent study by the State Administration for Industry and Commerce revealed that a staggering 63% of products sold on Alibaba's Taobao platform could be fake.

author: Elin Box

publisher: Multilingual Search

Protecting people across the web with google safe browsing - 2 hours ago

Thursday, March 12, 2015, 16:40:07 GMT by Google Blogs

Online security is on everybody's minds these days , so we want to give you updates about various ways Google keeps you safe online. Today, on the web's birthday, we're highlighting recent improvements to Safe Browsing, technology that protects more than 1.1 billion people all over the world. -Ed. As the web continues to evolve, it's important that user protections develop in lockstep so that people stay safe online.

author: Google Blogs

publisher: Official Google Blog

Natural search's growth explosion, and what it means for seo in 2015 - 4 hours ago

Thursday, March 12, 2015, 14:49:26 GMT by Herndon Hasty

Brands who are actively working to improve their natural search have a deep well of growth potential coming into 2015.

author: Herndon Hasty

publisher: Search Engine Watch Blog

5 social media strategy tips from #sejsummit speaker lissa duty by @wonderwall7 - 4 hours ago

Thursday, March 12, 2015, 14:19:14 GMT by Kelsey Jones

We have great insight for you today, touching social media strategy for small and large organizations. The post 5 Social Media Strategy Tips From #SEJSummit Speaker Lissa Duty by @wonderwall7 appeared first on Search Engine Journal .

author: Kelsey Jones

publisher: Search Engine Journal

Why copyblogger media is betting big on podcasting - 5 hours ago

Thursday, March 12, 2015, 13:49:04 GMT by Brian Clark

Back in 2005, I came up with the idea for Copyblogger, a site that taught people how to create text content and copy to sell products and services. Right ' everyone knows that. But did you know a competing idea was to instead start a podcast? To say that would have been the wrong move (in several ways) is a monumental understatement. For one, I had never recorded anything other than bad tape recordings and a few .wav files. And for another,

author: Brian Clark

publisher: Copyblogger

Translating your articles for link-building - 5 hours ago

Thursday, March 12, 2015, 13:33:58 GMT by Peter van der Graaf

Some smart sites have discovered that their foreign peers love to reuse their content, especially when they make it easy by translating their articles for those sites.

author: Peter van der Graaf

publisher: Search Engine Watch Blog

A startup's struggles and successes in influencer outreach: how to set up your first blogger campaigns - 5 hours ago

Thursday, March 12, 2015, 13:28:57 GMT by Guest Author

As many of you know, I'm working with influencer marketing platform, The Shelf . The article below is not mine but is probably one of the best guest posts I've ever received here. It was originally posted on The Shelf's blog (which by the way, is amazing), but I wanted to amplify its lessons because this post is oh-so-great. This article is authored by Lauren Jung, co-founder of The Shelf.

author: Guest Author

publisher: Techipedia

What's the difference? content strategy vs. content marketing by @gregsecrist - 5 hours ago

Thursday, March 12, 2015, 13:23:55 GMT by Greg Secrist

If you haven't heard the word "content marketing" around the office lately, you've most likely been on vacation. In the world of online business, content marketing is quickly becoming one of the most overused terms in the industry. Now there is no refuting that it is crucial, and I don't want to take any power away from all that content marketing can do for a business, but there is another term just as important (if not more) that I don't hear nearly as much.

author: Greg Secrist

publisher: Pronet Advertising

Badass book review: the content code by mark schaefer - 5 hours ago

Thursday, March 12, 2015, 13:08:49 GMT by Lee Odden

The Content Code: Six essential strategies to ignite your content, your marketing, and your business is the latest book from Mark Schaefer and like The Tao of Twitter and Social Media Explained, it's a must read. I've known and admired Mark for several years. He is a very generous person and that generosity extends to the knowledge he shares in the content and conversations he's a part of.

author: Lee Odden

publisher: Online Marketing Blog

The 7 must-have seo reports to meet today's search optimization challenges - 6 hours ago

Thursday, March 12, 2015, 12:43:41 GMT by Susan Kuchinskas

A look at how to build up your arsenal of search engine optimization data and analytics.

author: Susan Kuchinskas

publisher: Search Engine Watch Blog

Why in-house is out: how outsourcing is a better solution for content by @juliaemccoy - 7 hours ago

Thursday, March 12, 2015, 11:43:18 GMT by Julia McCoy

Could outsourcing be a far more expert, qualified solution for content creation? Julia, the CEO of a content agency Express Writers, takes a look at why. The post Why In-House is Out: How Outsourcing is a Better Solution For Content by @JuliaEMcCoy appeared first on Search Engine Journal .

author: Julia McCoy

publisher: Search Engine Journal

The 2015 google analytics individual qualification (iq) exam: tips & resources to help you pass - 9 hours ago

Thursday, March 12, 2015, 10:02:42 GMT by Hannah Warder

At White, all members of the delivery team are expected to gain qualifications in Google Analytics, Google AdWords (Advertising Essentials, Advanced Search, and Advanced Display) and Bing Ads. Hannah and Bobby became accredited in Google Analytics in January 2015, and have since been carrying out workshops to share their insights with colleagues. They've come together to create this blog post to help you get the most out of Google Analytics too.

author: Hannah Warder

publisher: SEOptimise

Understand and harness the power of archetypes in marketing - 11 hours ago

Thursday, March 12, 2015, 07:56:54 GMT by gfiorelli1

Posted by gfiorelli1 Roger Dooley , neuromarketing expert, reminds us in his book Brainfluence that in 80% of cases we take a decision before being rationally aware of it . Although Dooley explains this effect in terms of how our brain works, in my opinion, distinctly separating neuroscience and the theory of archetypes would be incorrect. On the contrary, I believe that these two aspects of the study of the human mind are complementary. According to Jung , archetypes are ".

author: gfiorelli1

publisher: SEOmoz

How i beat writer's block by interviewing myself - 12 hours ago

Thursday, March 12, 2015, 06:16:19 GMT by Heather Lloyd-Martin

This is me, happy that I beat writer's block. I have a confession. You know those tasks you put on your to-do list " but you never do them? You keep carrying them over day after day thinking, "I'll get to it tomorrow." For the last few months, I've been sitting slack-jawed in front of my laptop every time I tried to start a writing project. I'd write a few words, hate them all and put it off for another day. The project? My "About Us" bio page.

author: Heather Lloyd-Martin

publisher: Seo Copywriting

Google webmaster tools now shows when images, css, or javascript are being blocked by @mattsouthern - 20 hours ago

Wednesday, March 11, 2015, 22:33:32 GMT by Matt Southern

When Google crawls your site, ideally you want it to be able to see your site as a regular users would. If linked image, CSS, or JavaScript files are being blocked from crawling then Google is not able to properly render your site. The problem with that is you'd likely never know when those files are being blocked and causing issues for your website. Google has announced that starting today,

author: Matt Southern

publisher: Pronet Advertising

Popular wordpress plugin 'seo by yoast' vulnerable to hackers by @mattsouthern - 22 hours ago

Wednesday, March 11, 2015, 20:57:58 GMT by Matt Southern

Hacker News reports that a vulnerability affecting millions of users has been found in industry leading WordPress plugin SEO by Yoast. According to an advisory, all versions of SEO by Yoast prior to 1.7.3.3 are vulnerable to Blind SQL Injection web application flaw. This is considered a critical vulnerability due to the fact that it could seriously compromise your WordPress site. Mohit Kumar of Hacker News explains how the vulnerability works: "Basically in SQLi attack,

author: Matt Southern

publisher: Pronet Advertising

Adwords api v201406 sunset reminder - 23 hours ago

Wednesday, March 11, 2015, 19:12:20 GMT by Google Ads Developer Advisor

AdWords API v201406 will be sunsetted on April 6th, 2015, after which all v201406 API requests will fail. This version was deprecated on October 8th, 2014. There are less than 4 weeks left before the sunset, so make sure to migrate to v201502 (recommended) or v201409 as soon as possible to ensure that your access to the API is unaffected.

author: Google Ads Developer Advisor

publisher: AdWords API

Meet the updated chromebook pixel and the new google store - 24 hours ago

Wednesday, March 11, 2015, 18:42:07 GMT by Google Blogs

Two years ago, we introduced the first Chromebook Pixel. The idea was to bring together the best in hardware, software and design to inspire the next generation of Chromebooks. It's been exciting to see how the entire range of Chromebooks"from classroom-proof to high-end"has made a difference to people at school , at home , and at work . Today, we're introducing an updated and more powerful Pixel to fuel the imaginations of another wave of Chromebook enthusiasts. Plus,

author: Google Blogs

publisher: Official Google Blog

Screens go google at the digital signage expo - 1 day and 1 hour ago

Wednesday, March 11, 2015, 17:16:36 GMT by Jane Smith

Posted by Vidya Nagarajan, Product Manager, Chrome for Work Editor's note: Chrome offers secure, customizable and easily manageable devices and apps for today's business. Join us for Chrome Live, April 22-24, to learn how web-based solutions can help maximize your company's productivity. Register here . Since last year's Digital Signage Expo and the introduction of Chrome's single app kiosk mode,

author: Jane Smith

publisher: Google Enterprise

Updates to google webmaster tools make sites more crawlable - 1 day and 2 hours ago

Wednesday, March 11, 2015, 16:46:26 GMT by Emily Alford

Google has updated its suite of Webmaster Tools to increase reportage of which site resources are blocked from crawling. This new transparency could mean a boost in rankings.

author: Emily Alford

publisher: Search Engine Watch Blog